Outbound and Pipeline Embedded operator role

Battery Bird

B2B Business Development Manager, Portable Power Rental, Southeast US · Feb 2023 to Jun 2025

A new product, zero brand recognition, three states to crack, and no inbound. We turned cold contacts into 250 thousand dollars of qualified pipeline.

192Meetings booked

$250KPipeline from zero

42%Faster first-touch response

The situation

A new product, zero brand recognition, three states to crack. No inbound. No referral base. Just a list of potential venues and the belief that cold outreach, done right, could build a pipeline from nothing.

What we built

We sent 15,000 targeted emails, built persona-specific sequences for founders and VPs, and wired Apollo enrichment into the CRM to cut response time by 42%.

The outcome

The work booked 192 meetings and turned cold contacts into 250 thousand dollars of qualified pipeline. Sometimes the most direct path is also the right one.

Let's build something that doesn't break.

Tell us your offer, your target buyer, and the part of your revenue system that is held together with string. We will tell you what to fix first, and whether we are the right team to fix it.

Start with the audit See how the build works Get the Revenue System Playbook

The audit fee is credited in full toward the build if you move forward.