Ignite Productions
Head of Outbound, Event Marketing Agency · May 2025 to Present
The agency had the reputation but not a pipeline that could run without whoever had energy that week. We owned outbound end to end and made it repeatable.
The situation
The agency had the reputation. What it did not have was a pipeline that ran without whoever had energy that week. Lists were built and abandoned. Sequences launched and forgotten. Follow-up happened when someone remembered.
What we built
We came in and owned outbound end to end. We rebuilt the entire motion on Clay, Close CRM, and Instantly, wired LinkedIn into the same sequence rhythm as email, and automated every handoff so nothing leaked.
The outcome
Pipeline was moving again inside the first week, and new clients followed. In the founder’s words: “If your pipeline has been running on fumes, Saad is the fuel injection it needs.”